{"passport":{"unfragile":{"@version":"1.0","version":"2026-05","artifact":{"id":"tool_viralkit","slug":"viralkit","name":"ViralKit","type":"product","url":"https://viralkit.com","page_url":"https://unfragile.ai/viralkit","categories":["app-builders"],"tags":[],"pricing":{"model":"freemium","free":true,"starting_price":null},"status":"active","verified":false},"capabilities":[{"id":"tool_viralkit__cap_0","uri":"capability://marketing.ai.driven.contest.template.generation","name":"ai-driven contest template generation","description":"Automatically generates contest structures and mechanics based on campaign goals and brand type. The system selects appropriate contest formats (giveaway, sweepstakes, referral, etc.) and pre-populates rules, entry mechanisms, and reward structures.","intents":["I need to launch a contest quickly without designing from scratch","I want AI to suggest the best contest type for my business goal","I need a contest template that follows legal compliance rules"],"best_for":["E-commerce brands","SaaS companies","Marketers without design experience"],"limitations":["Limited customization beyond pre-built templates","Cannot build entirely custom contest flows"],"requires":["Campaign goal description","Target audience definition"],"input_types":["text description of campaign intent"],"output_types":["contest template structure","rule set","entry form layout"],"categories":["marketing","design"],"confidence":0.5,"matches":0,"success_rate":0},{"id":"tool_viralkit__cap_1","uri":"capability://marketing.viral.referral.loop.automation","name":"viral referral loop automation","description":"Tracks and automates referral mechanics where participants earn rewards for inviting others, creating exponential participation growth. Manages referral links, tracks conversion chains, and automatically distributes rewards based on referral performance.","intents":["I want participants to invite friends and get rewarded for each successful referral","I need to track who referred whom and automate reward distribution","I want to create a viral loop that multiplies contest participation"],"best_for":["Growth-focused brands","Lead generation campaigns","Customer acquisition teams"],"limitations":["Requires clear reward structure upfront","Viral effectiveness depends on initial audience size"],"requires":["Reward definition","Referral incentive structure","Participant database"],"input_types":["reward amounts","referral rules","participant list"],"output_types":["referral tracking data","reward distribution records","participation metrics"],"categories":["marketing","social-media"],"confidence":0.5,"matches":0,"success_rate":0},{"id":"tool_viralkit__cap_10","uri":"capability://marketing.freemium.campaign.testing.and.iteration","name":"freemium campaign testing and iteration","description":"Provides a free tier allowing brands to create and run small-scale contests to test mechanics and measure effectiveness before upgrading to paid plans. Enables low-risk experimentation with contest formats.","intents":["I want to test if contests work for my business before paying","I need to run a small campaign to validate my contest idea","I want to learn contest best practices with minimal investment"],"best_for":["Small businesses","First-time contest runners","Budget-conscious marketers"],"limitations":["Free tier has participant limits","Limited integrations on free plan","No advanced analytics"],"requires":["ViralKit account"],"input_types":["contest configuration"],"output_types":["contest results","basic analytics"],"categories":["marketing"],"confidence":0.5,"matches":0,"success_rate":0},{"id":"tool_viralkit__cap_2","uri":"capability://marketing.multi.platform.contest.distribution","name":"multi-platform contest distribution","description":"Distributes contest entry forms and mechanics across multiple social platforms and channels simultaneously. Handles platform-specific formatting and ensures consistent contest experience across channels.","intents":["I want to run the same contest across Instagram, Facebook, and Twitter at once","I need to embed contest forms on my website and social channels","I want to manage one contest across multiple platforms from a single dashboard"],"best_for":["Multi-channel marketers","Brands with established social presence","Agencies managing multiple client campaigns"],"limitations":["Platform-specific rules may require manual adjustments","Some platforms have stricter contest policies"],"requires":["Social media account connections","Platform API access","Contest content"],"input_types":["contest details","social media credentials","distribution channels"],"output_types":["platform-specific contest links","embedded widgets","cross-platform analytics"],"categories":["marketing","social-media"],"confidence":0.5,"matches":0,"success_rate":0},{"id":"tool_viralkit__cap_3","uri":"capability://marketing.native.crm.and.email.platform.integration","name":"native crm and email platform integration","description":"Automatically syncs contest participant data with Shopify, email platforms, Slack, Discord, and other business tools. Eliminates manual data export/import by creating live connections between ViralKit and existing business systems.","intents":["I want contest entries automatically added to my Shopify customer list","I need participant data synced to my email marketing platform instantly","I want to notify my team on Slack when contest milestones are hit"],"best_for":["E-commerce businesses using Shopify","Teams using Slack/Discord","Email-first marketing teams"],"limitations":["Only supports pre-integrated platforms","Requires API authentication","Data sync may have latency"],"requires":["Active accounts on target platforms","API credentials","Data mapping configuration"],"input_types":["platform credentials","data field mappings"],"output_types":["synced customer records","email lists","notification events"],"categories":["marketing","productivity"],"confidence":0.5,"matches":0,"success_rate":0},{"id":"tool_viralkit__cap_4","uri":"capability://marketing.participant.reward.automation","name":"participant reward automation","description":"Automatically distributes rewards to contest winners and referral participants based on predefined rules. Handles reward fulfillment whether rewards are discount codes, digital products, or cash incentives.","intents":["I want to automatically send discount codes to contest winners","I need to distribute rewards to participants who completed referrals","I want to manage reward inventory and prevent overselling"],"best_for":["E-commerce brands","SaaS companies offering discounts","Campaigns with large participant counts"],"limitations":["Reward types must be predefined","Cannot handle complex conditional reward logic"],"requires":["Reward inventory","Reward distribution rules","Participant eligibility data"],"input_types":["reward definitions","winner lists","eligibility criteria"],"output_types":["reward delivery records","fulfillment confirmations","inventory updates"],"categories":["marketing","automation"],"confidence":0.5,"matches":0,"success_rate":0},{"id":"tool_viralkit__cap_5","uri":"capability://marketing.contest.analytics.and.reporting","name":"contest analytics and reporting","description":"Provides dashboards showing contest performance metrics including participation rates, conversion data, and engagement statistics. Generates reports on campaign effectiveness and participant behavior.","intents":["I want to see how many people entered my contest and where they came from","I need to understand which contest mechanics drove the most participation","I want to report contest ROI to stakeholders"],"best_for":["Marketing managers","Campaign analysts","Stakeholders requiring performance reports"],"limitations":["Analytics are basic and lack granular attribution","Cannot drill down into why conversions happened","Limited cohort analysis"],"requires":["Active contest with participant data","Sufficient campaign duration for meaningful data"],"input_types":["contest data","participant interactions"],"output_types":["dashboard visualizations","performance reports","CSV exports"],"categories":["marketing","analytics"],"confidence":0.5,"matches":0,"success_rate":0},{"id":"tool_viralkit__cap_6","uri":"capability://marketing.contest.rule.and.compliance.management","name":"contest rule and compliance management","description":"Manages legal contest rules, eligibility requirements, and compliance with platform-specific policies. Ensures contests meet regulatory requirements and platform guidelines automatically.","intents":["I want to make sure my contest follows legal requirements","I need to set eligibility rules like age, location, or prior purchase status","I want to ensure my contest complies with Instagram/Facebook contest policies"],"best_for":["Brands in regulated industries","International campaigns","Risk-averse marketing teams"],"limitations":["Cannot provide legal advice","Compliance rules vary by jurisdiction","Requires manual review for complex cases"],"requires":["Contest jurisdiction information","Eligibility criteria","Platform selection"],"input_types":["location data","eligibility rules","platform selection"],"output_types":["compliance checklist","rule enforcement","policy documentation"],"categories":["marketing","compliance"],"confidence":0.5,"matches":0,"success_rate":0},{"id":"tool_viralkit__cap_7","uri":"capability://marketing.participant.data.collection.and.segmentation","name":"participant data collection and segmentation","description":"Collects participant information through customizable entry forms and automatically segments participants based on responses, behavior, or demographics. Creates audience segments for targeted follow-up campaigns.","intents":["I want to collect email, name, and product preferences from contest entrants","I need to segment participants by their interests for future marketing","I want to understand my contest audience demographics"],"best_for":["Lead generation campaigns","Customer research initiatives","Audience-building strategies"],"limitations":["Form customization limited to pre-built fields","Segmentation rules are basic"],"requires":["Entry form configuration","Data collection consent"],"input_types":["form field definitions","segmentation criteria"],"output_types":["participant records","audience segments","demographic reports"],"categories":["marketing","analytics"],"confidence":0.5,"matches":0,"success_rate":0},{"id":"tool_viralkit__cap_8","uri":"capability://marketing.contest.scheduling.and.lifecycle.management","name":"contest scheduling and lifecycle management","description":"Schedules contest start and end dates, manages contest phases (entry, voting, winner selection), and automates transitions between phases. Handles time-based actions like reminder emails and deadline notifications.","intents":["I want to schedule a contest to launch at a specific date and time","I need to automatically send reminder emails as the contest deadline approaches","I want to manage multi-phase contests with entry, voting, and winner announcement stages"],"best_for":["Campaigns requiring precise timing","Multi-phase contests","Teams managing multiple concurrent campaigns"],"limitations":["Phase customization limited to pre-built options","Timezone handling may require manual adjustment"],"requires":["Contest timeline","Phase definitions","Notification preferences"],"input_types":["start/end dates","phase rules","notification triggers"],"output_types":["scheduled events","automated notifications","phase transition logs"],"categories":["marketing","automation"],"confidence":0.5,"matches":0,"success_rate":0},{"id":"tool_viralkit__cap_9","uri":"capability://marketing.social.proof.and.engagement.widgets","name":"social proof and engagement widgets","description":"Displays real-time participant activity, winner announcements, and social proof elements on websites and landing pages. Shows live participation counts, recent winners, and referral leaderboards to encourage FOMO-driven participation.","intents":["I want to show live participation counts on my website to create urgency","I need to display recent winners to build social proof","I want to show a leaderboard of top referrers to encourage competition"],"best_for":["E-commerce websites","Landing page campaigns","Brands leveraging FOMO psychology"],"limitations":["Widget customization limited to pre-built designs","Real-time updates may have slight latency"],"requires":["Website integration","Active contest data"],"input_types":["widget type selection","display preferences"],"output_types":["embeddable HTML widgets","real-time data feeds"],"categories":["marketing","design"],"confidence":0.5,"matches":0,"success_rate":0}],"trust":{"score":45,"verified":false,"data_access_risk":"high","permissions":["Campaign goal description","Target audience definition","Reward definition","Referral incentive structure","Participant database","ViralKit account","Social media account connections","Platform API access","Contest content","Active accounts on target platforms"],"failure_modes":["Limited customization beyond pre-built templates","Cannot build entirely custom contest flows","Requires clear reward structure upfront","Viral effectiveness depends on initial audience size","Free tier has participant limits","Limited integrations on free plan","No advanced analytics","Platform-specific rules may require manual adjustments","Some platforms have stricter contest policies","Only supports pre-integrated platforms","builder identity is not verified yet","no observed match outcomes yet"],"rank_breakdown":{"adoption":0.39999999999999997,"quality":0.82,"ecosystem":0.25,"match_graph":0.25,"freshness":0.75,"weights":{"adoption":0.25,"quality":0.25,"ecosystem":0.1,"match_graph":0.35,"freshness":0.05}},"observed_outcomes":{"matches":0,"success_rate":0,"avg_confidence":0,"top_intents":[],"last_matched_at":null},"maintenance":{"status":"active","updated_at":"2026-05-24T12:16:34.117Z","last_scraped_at":"2026-04-05T13:23:42.540Z","last_commit":null},"community":{"stars":null,"forks":null,"weekly_downloads":null,"model_downloads":null,"model_likes":null}},"distribution":{"claim_url":"https://unfragile.ai/submit?claim=viralkit","compare_url":"https://unfragile.ai/compare?artifact=viralkit"}},"signature":"CYQuPU5g+DJ+A+NfQ0ydsVjG9EO75MPUbP7GUQcPpXyIEmK1eeqLKoxo7+pT2eloUPg58GRwcrXLq0xceMWYAg==","signedAt":"2026-06-21T05:08:06.387Z","signedBy":"unfragile.ai","version":1},"_links":{"self":"https://unfragile.ai/api/v1/passport/viralkit","artifact":"https://unfragile.ai/viralkit","verify":"https://unfragile.ai/api/v1/verify?slug=viralkit","publicKey":"https://unfragile.ai/api/v1/trust-passport-public-key","spec":"https://unfragile.ai/trust","schema":"https://unfragile.ai/schema.json","docs":"https://unfragile.ai/docs"}}